‘Forget your Maybachs and Rolls-Royce Phantoms. The most comfortable car seat in the world could just be in the Lotus Elise’. (Source: The Daily Telegraph Newspaper - UK)

NuBax Limited specialises in innovative seating technology which delivers ground-breaking comfort and health benefits. The company has two brands; AeroBax for Aviation applications and ProBax for the Automotive and Furniture industries.

The technology improves the postural position of an individual whilst seated, significantly enhancing comfort by maintaining the natural curvature of the spine.  Trials performed in the US and UK have proven significant health benefits, including increasing blood flow to the lower limbs which has major implications in reducing DVT-like events (thromboembolism). The technology also creates a safer driving position and reduces muscle fatigue and back pain whilst seated.

The technology is entirely foam based and can be incorporated into almost any seat, either at the time of initial design, as an update during manufacture or during seat refurbishment.

TAG Group SA is the largest shareholder of NuBax Limited.